digital customer experience

digital customer exp

Why do the most successful companies think that it is important to improve the Digital Customer experience?

Written by Frank Schroeder and Lucia Manetti Nowadays there are multiple disciplines in the digital field focused on users. Whenever users are customers as well, we are talking about Digital Customer Experience,   Before we think about it, let’s think about the topic from a wider perspective, following some definitions for Customer Experience CX from Wikipedia, […]
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